Mike Schafer shares his vision of Give Your Kid a Million. With nearly three decades of experience in the insurance and financial services industries, Schafer’s observed the changes, challenges and opportunities that face agents. He shares his thoughts on his company and why he believes the Give Your Kid a Million model is right for agency owners.
Nick Makropoulos, Regional Sales Manager, began his career in life insurance and financial services in 1990. Since then, he has sold thousands of policies and has been a top sales performer at every organization he’s joined. He’s mentored new agents and won many awards. Nick is eager to help independent property and casualty agents to help them sell more life insurance through the Give Your Kid a Million network.
Nick Cerone is a partner and serves as Business Development Manager at Give Your Kid a Million. His extensive business experience spans thirty years of marketing and sales within the insurance and financial services industries. Nick is a licensed insurance agent and in the past has owned an independent P&C business. He holds an MBA from DePaul University with an emphasis in Marketing. Nick is active in his community and serves as an Alderman in Batavia, IL..
Challenges Agencies Face with Trying to Keep Up with Posting Social Media Content. It is estimated that the average consumer is exposed to roughly 11,500 online ads per month. 1 That breaks down to more than 380 such messages each and every day - and that doesn't account for the additional information that is being touted via a plethora of other sources, such as television, radio, newspapers, and even the billboards that are plastered on the sides of busses and taxicabs.
As an insurance professional, you're probably very familiar with the phrase, "Insurance is sold, not bought." You are also likely aware that people don't like to feel as if they've been sold. So when it comes to attracting clients who can truly benefit from what you have to offer, how can you entice people to approach you, pre-sold and ready to buy? One way is to use more "pull" marketing strategies.
It has often been said that a jack of all trades is a master of none. But in today's fast-moving online world, consumers have a myriad of information available literally at their fingertips. This has dramatically changed the way that products and services are marketed - including insurance.